U.S. Truck Sales Continue Downward Trend in June, Push Strategic Partners Like PRIMO
U.S. Class 8 retail sales fell for the 11th consecutive month in June, experiencing a 24.7% decrease to 18,134 units compared to the previous year, with Freightliner maintaining the largest market share despite a significant drop. This ongoing decline in truck sales underscores a tightening in capacity, emphasizing the necessity for quality logistics partners like PRIMO to navigate these challenges effectively.
Sales Decline: U.S. Class 8 retail sales dropped 24.7% in June 2024 compared to the same month last year, marking the 11th consecutive month of year-over-year declines1.
Freightliner Leads: Freightliner, a brand of Daimler Truck North America, held the largest market share with 33.5% of sales, despite a 32.4% drop from the previous year2.
Mixed Performance: Western Star saw the largest year-over-year increase in sales among major brands, while Navistar’s International brand experienced the largest decline.
Year-to-Date Figures: Overall, year-to-date sales are down 16.4% from the previous year3.